Перегляд за Автор "Orekhov, S. V."
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- ДокументMethod of search engine optimization based on semantic nets(2019) Malyhon, H. V.; Orekhov, S. V.
- ДокументNews-based price prediction of various raw materials(2020) Polovyi, V. O.; Orekhov, S. V.
- ДокументSoftware designing for virtual promotion based on machine learning(2022) Orekhov, S. V.The results of applying modern methods of search engine optimization on the Internet show their low efficiency. First, it is difficult to assess this effectiveness itself. Secondly, there are no tools at the enterprise level that would allow him to manage the process of promoting a product on the Internet. Of course, there are such software tools for managing promotional events. But their main drawback is that in the pursuit of advertising budgets, their effectiveness is assessed at a low level. Therefore, there is an urgent need to create alternative software solutions based on machine learning that will allow the enterprise to manage the entire promotion process as a whole.